Privacy

Privacy

This website uses Google Analytics, a web analysis service offered by Google Inc. (“Google”). Google Analytics uses what are called “cookies”, text files which are stored on your computer and allow analysis of the way you use the website. The information which is generated by the cookie about your use of this website is generally transferred to a Google server in the USA and stored there.

However, in the event that IP anonymisation is enabled on this website, your IP address will be shortened by Google beforehand within Member States of the European Union or in other Contracting States of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.

On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports about the website activities for the website operator, and to offer further services which are connected with use of the website and the internet. The IP address which is communicated from your browser as part of Google Analytics will not be combined with other data from Google. You can prevent the installation of the cookies by adjusting an appropriate setting in your browser software; we wish to point out to you though that, if you do this, you may not be able to utilise all of the functions of this website to their full extent.

You can also prevent the recording of the data which is generated by the cookie and relates to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin which is available at the following link (http://tools.google.com/dlpage/gaoptout?hl=en).

You can refuse the use of Google Analytics by clicking on the following link. An opt-out cookie will be set on the computer, which prevents the future collection of your data when visiting this website:

Disable Google Analytics


More detailed information about terms and privacy can be found at http://www.google.com/analytics/terms/gb.html and at http://www.google.com/analytics/learn/privacy.html. We point out to you that on this website Google Analytics has been expanded to include the code "gat._anonymizeIp();" in order to ensure that IP addresses are recorded in an anonymous fashion (known as IP masking).

Facebook Pixel

Diese Webseite verwendet das Facebook Custom Audience Verfahren. Dabei wird ein Pixel von Facebook auf unserer Webseite implementiert. Dadurch werden pseudonymisierte Nutzerprofile erstellt, die durch Facebook erkannt werden. Facebook nutzt diese Informationen für individualisierte Werbung. Über diesen Pixel wird beim Besuch unserer Webseite eine direkte Verbindung zu den Facebook-Servern hergestellt. Dabei wird an den Facebook-Server übermittelt, dass Sie unsere Website besucht haben und Facebook ordnet diese Information Ihrem persönlichen Facebook-Benutzerkonto zu.Die pseudonymisierten Nutzungsprofile werden nicht mit personenbezogenen Daten des Nutzers zusammengeführt.

Der Nutzer der Webseite wird über die Datenerhebung bei Aufruf der Website informiert. Dabei kann der Nutzer der Erhebung widersprechen (Opt-Out-Verfahren).